Please join Cyan360 for a complimentary webinar

“SAP GRC Upgrade to Access Control 10.1”

on Thursday, December 10 at 2 p.m. EST.

Why Should You Attend?

We will be sharing valuable lessons learned for companies planning to upgrade to the latest version of GRC Access Control 10.1 from older GRC Access Control installations.

Why is it Important?

1. SAP’s plan to End support of older releases of GRC
2. Significant improvement in the performance
3. Leveraging New Features offered in SAP GRC Access Control 10.1 release.

Join Dharma Dumpala (DD), SAP GRC/Security Architect to learn about Upgrade methodology including planning, migration/configuration, testing, and go-live activities.

Key points addressed include:
• New features and benefits of the product
• Upgrade paths/procedures
• Upgrade pain points

This is a great opportunity to engage directly with top GRC experts and gain insight to successfully plan your SAP GRC upgrade journey.

This 30 minutes webcast is free to join.

Sincerely,
The Cyan360 Team

After registering, you will receive a confirmation email containing information about joining the webinar.

View System Requirements

The essential technology characteristics to enable your transition to Interactive Marketing are:

1. Customer awareness
2. Centralized decisioning
3. Cross-channel execution
4. Integrated marketing operations

IT ALL STARTS WITH LISTENING: CUSTOMER AWARENESS

Active listening is the ability to capture what a customer is saying – both explicitly and implicitly. Capture a customer’s behavior across all online and offline channels. Use this information to determine what to say next requires a technology solution that can leverage and process both historical and present situation, identify actionable insights, alert you when potential opportunities arise, and predict outcomes.

To make all this possible your interactive marketing solution requires:

• Customer Analytics
• Web Analytics
• Predictive Analytics
• Event Detection

MEANINGFUL CONVERSATION: CENTRALIZED DECISIONING

Imagine a conversation between two people. What if one person couldn’t remember what the other had said a minute before? Or if they could only remember part of the discussion – like what was discussed on the phone, but not what had taken place over lunch? Such a conversation would be deeply frustrating and profoundly alienating. The ability to carry on a continuing dialogue over time and across channels is fundamental to Interactive Marketing. Centralized decisioning enables you to “think before you speak” to your customer, and speak based on a complete memory of your conversations with the customer to date. It’s essential to engaging customers in an effective dialogue.

To make this happen, Interactive Marketing incorporates everything you have captured through your analytics and awareness strategies to drive:

• Segmentation
• Offer Management
• Real time targeting
• Interaction history

FLAWLESS CROSS-CHANNEL EXECUTION NEEDS AN INTEGRATED MARKETING PLATFORM

Traditional campaign management systems were often designed to support outbound push marketing. But today’s customers seamlessly move across channels in the course of making a single buying decision. The most effective Interactive Marketing solution operates through any outbound or inbound channel with ease, and manages conversations that continue throughout as many interactions as necessary to help customers reach their goals.

An effective Interactive Marketing solution offers capabilities that support flawless cross-channel execution including:

• Outbound fulfillment
• Inbound integration
• Lead management

GAINING TRACTION: AUTOMATED MARKETING OPERATIONS

Interactive Marketing requires strong foundation to increase your efficiency, and gain better control over your processes. Foundational support provided by marketing operations capabilities align resources to objectives, streamline production processes, track budgets and expenses, and improve team collaboration.

You can improve the operational efficiency and effectiveness by effectively:

• Budgeting and forecasting
• Integrated campaign planning and execution
• Standardized workflow
• Online approvals and electronic proofing